Sometimes the best you can give to the world are things you give yourself FIRST and only later share with others. Firstly because you want the gift’s most grateful recipient to enjoy it. And because that recipient will then polish it and make it even better when it’s released into the wider world. Call itContinue reading “Year End Review : 2011”
Author Archives: shivashetty
Infograph to check if you are you at a good firm
So this senior leader finished his presentation, that like a bad movie lasted too long. After this powerpoint slides orgy, he turns to us and optimistically inquires “Any questions?” For about 60 seconds all of us there are treated to the sound Indians in cities rarely enjoy : Silence. And then he, with palpable relief ,says “Good.Continue reading “Infograph to check if you are you at a good firm”
Tips for BPO interview candidates in India
Here is how you can crack this interview with me, that right now you are failing damn miserably: 1# Don’t EVER EVER start the interview saying “Hello Sir. Myself….” You do that and your already meager chances of being hired just got divided by 500 2# Don’t also ever start with your personal/family background.Continue reading “Tips for BPO interview candidates in India”
On Marketing : Using the Fan Base
If your business is the kind that could do well with reviews and references from happy customers, what’s stopping you from leveraging it ? If you are a seller of a service that you are proud about and confident about, would you not stand to benefit from your customers letting others know about what you areContinue reading “On Marketing : Using the Fan Base”
2011 Books Review
And so 2011 is ending. And what a ‘interesting’ year it has been! A roller-coaster I was scared to get onto, continued to be scared when it initially accelerated but something I started to reallyyyy enjoy and get the hang of as it picked up momentum. This post is not about 2011 as a year.Continue reading “2011 Books Review”
The likely connection between Profitability and Good Customer Service
ka-ching! : An imitation of the sound made by a cash register, used when someone’s action will result in more money. Wow! : In this context, the exhaled sound from a delighted customer walking away from the transaction. Usually precedes the Ka-Ching. So the greats (Amazon, Zappos, Apple, Southwest) easily manage both on the aboveContinue reading “The likely connection between Profitability and Good Customer Service”
Trust Your Staff
“We don’t trust you” That’s the subliminal message drilled every time you are groped by the guards at the mall entrance, DMRC metro stations, at the cinema halls and now much worse, at your workplace. A level headed alien could take out a calculator and with that ALONE demonstrate that from an odds angle, theContinue reading “Trust Your Staff”
The Mindset of Great Firms
If you are the owner of a new pizza store and selling to the customers living in the community, what was your mindset before you opened it? How can I sell a pizza to people here and make a ton of money doing it ? mmmmmm, money. OR was it : Can I sell theContinue reading “The Mindset of Great Firms”
On Innovation at Staid Firms
A phrase in the article ‘The Next Russian Revolution’ By Chrystia Freeland in The Atlantic about Skolkovo, a planned ‘silicon valley’ of sorts in Russia is worth rehashing : “…..After all, one of the most important—and, if you happen to be a democrat, inspiring—lessons of the past two millennia of human history is that openContinue reading “On Innovation at Staid Firms”
For some services, SHORT is the new AWESOME.
London Heathrow Airport is an ode to modernity, technology and the jet age. It is enormous, a glorious city in itself a, proud proof to what men can build when they dream big. Today it is the world’s busiest airport by international passenger traffic. In the last 8 weeks I have travelled through it twice.Continue reading “For some services, SHORT is the new AWESOME.”
Third Eye Observations 