The ‘5-35-60’ change framework

“EVERYTHING IS CHANGING. NEW NEW THING WILL NOW REPLACE THE OLD NEW THING!” We who swim digitally in that vast and polluted information ocean that is zero cost self publishing platforms (twitters, blogs, IG) and old media gone digital (print, tv) see it all the time. It perenially feels like the above line is theContinue reading “The ‘5-35-60’ change framework”

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On Information Asymmetry

Information asymmetry is defined in wikipedia this : In economics and contract theory, information asymmetry deals with the study of decisions in transactions where one party has more or better information than the other. This creates an imbalance of power in transactions which can sometimes cause the transactions to go awry. Here is a lensContinue reading “On Information Asymmetry”

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Unsustainable Business Models

My one favourite place when in London is a Borders Bookstore.  I have spent many pleasant hours is their flagship store on Oxford Street. The third floor there has a Starbucks where you can, after you have vacuumed for your favourite books from the stores’ aisles below, ordered a latte, proceed to waste the dayContinue reading “Unsustainable Business Models”

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Why ‘Cost Plus Pricing’ is passé

Most of us here learn pricing strategy in business economics 101 from a cost plus angle. I want to sell this killer mouse trap Mr.Venture Capitalist/Loan Officer : It costs X dollars/rupees/pounds to make. I will add a y% margin and sell it. Voila! That strategy died sometime in 2002. Unless you are a pioneerContinue reading “Why ‘Cost Plus Pricing’ is passé”

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India Files : On Cheap Airfare

I was in Bangkok a few days ago with friends of mine and had the good judgment (helped by insistent tips from other friends) to stay at the western traveler mecca that is Khao San Road. We did multiple laps of the nearby streets in our short stay there. Actually anything less than a monthContinue reading “India Files : On Cheap Airfare”

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